Electronic Device Protection Plan Launched by HomeServe
Our technology devices have become everyday necessities in our lives and even dealing with minor damage to one can be a major inconvenience. These hefty investments can lead to unexpected costs when they need to be repaired or replaced. It may come as a surprise that only 46% of respondents in a HomeServe consumer survey purchased an electronic device protection plan for their cellular phone and even fewer purchased one for their computer, tablets, or televisions.
Device failure and damage is more common than you think. According to a survey, 42% of consumers stated they had damage or malfunction to their mobile phones in the past 12 months and 33% claimed the same for their computers.
It doesn’t matter how careful one is with their devices, accidents happen, and when they do, the fear of going without sets in and decisions need to be made. Is it worth it to fix it? How much will it cost to repair? Where can one find a reputable repair shop and how long will it take? Or should the device just be replaced? HomeServe’s Tech Protection provides the answers to these questions — an electronic device protection plan — getting you back to where you want to be. Enjoying your device.
Are All Devices Covered?
Without a full understanding of what a warranty covers and what it does not, customers could be left with unexpected high repair costs or an even higher replacement purchase on their hands.
Most consumers underestimate the amount it costs to fix the most common types of damage, and if a device can’t be fixed, the average price for a new one can be rather expensive.
It would be rather costly to purchase an individual electronic device protection plan for every device when most households have multiple televisions, computers, tablets and mobile phones. Since they all need protection, shouldn’t there be one plan to cover all of them?
HomeServe Offers Multi-Device Protection Under One Plan
Thankfully, there is now an affordable multi-device protection plan that covers all the important technology devices within the same household. HomeServe’s Tech Protection is a multi-device plan that helps extend protection from warranties for old and new devices without proof of purchase requirements or brand restrictions, making it easy to get the coverage your customers need.
It offers comprehensive protection for the most prevalent failures such as drops, cracks, spills, normal wear and tear, malfunctions, and even damage due to power surges, when consumers most commonly look to their utility company to take responsibility. And the claims process is designed for convenience, leveraging a seamless digital experience. Participants can go online to file a claim anytime for a hassle-free resolution.
Use Tech Protection Plan to Engage with Renters and LMI Customers
Did you know that more than a quarter of low-income Americans depend solely on their phones for internet access? Lower-income households also are more impacted by the digital divide, with four in ten without access to broadband, meaning that cellphones are the only source of reliable Internet access in many lower-income homes. Additionally, only 20 percent of households have a traditional landline and the cost for landline phones has risen by more than 30 percent, making cell phones even more important for low- and moderate-income families.
The Tech Protection program enables utilities to engage with their entire customer base—homeowners, renters, and low- to moderate-income customers—because this type of protection is important to everyone. There are 44 million renter households in the United States, and those households have little interest in ordinary engagement efforts geared toward homeowners. A quarter of those renter households are extraordinarily low income, so an electronic device protection plan that helps shield them from the cost of replacing expensive electronic devices allows utilities to engage with them where their needs are.
The Tech Protection’s comprehensive multi-device coverage not only brings peace of mind but eliminates the aggravation and unexpected expense related to repairing or replacing damaged devices. HomeServe recognizes how important technology devices are to all your customers’ lives and now makes it easier and more affordable to protect all of them.
Details of the new plan can be found here. For more information about how you can bring this turnkey electronic device protection program to your customers, contact us.